Societal Context Knowledge
for Responsible AI

Societal Context Understanding Tools and Solutions (SCOUTS) is a Google Research initiative with the mission to empower people with the scalable, trustworthy societal context knowledge required to realize responsible, robust AI and solve the world's most complex societal problems.

Our mission is based on a very simple premise that, in order to respect cultural, social and legal norms and mitigate harmful societal biases and unjust impacts, we must know what those biases, norms and impacts are. We strive to make societal context knowledge useful and accessible to people and ML systems.

SCOUTS mission image
Our work
SCOUTS Explainer
SCOUTS Explainer Video by SCOUTS Team
AI presents an amazing opportunity to improve the lives of everyone, but it can also be very harmful if AI-based products are not designed to proactively avoid negative societal impact...
RAI blog image
Using societal context knowledge to foster RAI by Donald Martin, Jr.
AI-related products and technologies are constructed and deployed in a societal context: that is, a dynamic and complex collection of social, cultural, historical, political...
SLMath Talk image
Epistemic Uncertainity, the AI Problem Understanding Gap by Donald Martin, Jr.
The application of machine learning (ML) and artificial intelligence (AI) in high-stakes domains, such as healthcare, presents both opportunities and risks...
Jigsaw Blog image
Scaling machine learning fairness with societal context by Rachel Rosen, Alyssa Chvasta, Lucy Vasserman, Sameer Sethi, Emmanuel Klu, Donald Martin
How Jigsaw partnered with SCOUTS to reduce unintended bias and improve fairness of the Perspective API models...
HBR blog image
AI Engineers Need to Think Beyond Engineering by Donald Martin, Jr. and Andrew Moore
It is very, very easy for a well-intentioned AI practitioner to inadvertently do harm when they set out to do good - AI has the power to amplify...
Community Based System Dynamics and Machine Learning Q&A: Donald Martin, Jr. by People + AI Research
Q&A with Donald Martin, Jr. to talk about community based system dynamics and how - when it comes to designing technology - partnering with communities early can help...
DB4L Blog
Exploring System Dynamics, inclusive ML and societal impact Q&A: Donald & Jamaal by Annie Jean-Baptiste
Q&A with Donald and Jamaal about a workshop on System Dynamics and the wealth gap that Google sponsored at 2019 Data for Black Lives (D4BL) conference...